Customer Communication & Segmentation automation

  • We aren’t representatives of one specific application – we enable your existing and newly selected applications to operate as a single system with minimal participation of employees.
  • The essence of a good marketing strategy is to get to know your customer better than your competitor does.
  • If CRM workflows are well designed, it can be a crucial part of your customer segmentation strategy.

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    Send the right message to the right person at the right time — every time

    The sales process is closely aligned with the customer’s buying process. In this action user experience is the most important because it tries to fulfil the user’s needs. Learn more about these processes and schedule a meeting with our sales team if you need something custom!

    Customer Care & Support automation

    Customer service automation is a customer support process that reduces human involvement in solving customer inquiries.

    Customer Groups & Segments automation

    Marketing strategy starts by targeting the right audience. 72% of consumers are frustrated by generic, untargeted marketing messages.

    Customer Communication & Engagement automation

    The biggest value of automated customer engagement is how it operates without oversight from you, once you set things in motion.

    Apps we use for customer communication automation

    We use a variety of software and web services to perform, manage and automate customer communication and segmentation tasks and processes. Customer support automation includes specially designed tools and applications to increase customer care performance and speed by replacing tedious and repetitive manual processes. At the heart of any customer care automation platform is a customer relationship management (CRM) tool that helps organize, track, and nurture potential customers. Explore some of our key services below, and schedule a meeting with our sales team if you need something custom!

    Standalone workflow automation, 500+ integrations, no-code development
    Multi-Channel communication inbox, Tickets, Knowledge base, Sales management, Chat bots
    Live Chat, Support Bots, Shared Inbox, Product Tours, Campaign Builder, Knowledge base
    Email Marketing, SMS Marketing, CRM, Marketing Automation, Transactional Email
    Automation, Email Marketing, Email Builder, SMS, Web Push Notifications, Popups & Forms
    Conditional workflow automation, 1000+ software integrations, Enterprise ready
    CRM, Customer segmentation, Shared Inbox, Tickets, Sales pipeline, Marketing automation
    User traffic tracking, Customer segmentation, Reports & Analytics

    Let’s talk about your automation objectives

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    Frequently asked questions

    What is workflow automation?

    Workflow automation is defining a series of tasks to complete a process and then removing all the manual steps. It’s like watching dominos fall in a cleverly orchestrated, harmonious pattern.

    Read more: Article: What is a workflow and how to automate it?

    What is workflow automation system?

    Well… We do not own any of the tools and software we work with. Basically  “workflow automation system” is the set of different tools being orchestrated to process a set of rules and deliver a fundamental benefit to an employee, department, business, stakeholders, or customer.

    What does it mean to have full automated process?

    Does it solve time-saving issues? Absolutely! Does it save costs! Definitely yes! Does it reduce human errors? Oh yes!


    Need to have in mind systems and robots are just set of rules and they doing your job very well, but need to have in mind that for example when having marketing automation – it sends a similar message to everyone, marketing automation can dial down the personalization of your business, and the messages can be mistaken for spam. At best, they’ll just be deleted. At worst, they’ll be seen as a nuisance that turns potential customers off your business. And any mistakes will be magnified; an error may go out to thousands instead of just a few recipients, without you knowing about it.


    Automation needs to be considered as an opportunity to improve many ineffective processes parts, but not as a one-time project for those parts of processes where profit/loss on money, time, resources is crucial.

    What is the benefits of workflow automation?

    The only fix that can eliminate chaos and get to your goals faster is to streamline all your tasks in a workflow. Good workflow management helps you get there. When you build, automate, and manage workflows effectively, you understand the whole picture with each and every step clearly. Workflow management systems help you streamline workflows and make processes easier.

    Here are 7 benefits workflow automation can bring you.

    • Reduced errors
    • Improved connectivity
    • Increased productivity
    • Redundant manual tasks eliminated
    • Multiple tasks juggled easily
    • Improved work culture
    • Increased trust, transparency, and control

    How long does it takes to automate company workflows?

    Before answering this question we would like to get the answers to the following questions:

    1. Does the company has any automation tools already implemented?
    2. How many different automation scenarios company aim to have?
    3. Is this a one-time project or a long-lasting collaboration to reach particular goals?

    How about the budget?

    Although the cost of automation has come down over the years, you still have to fork over some costs (usually on a subscription basis), which means an additional expense. Usually, subscriptions cost from tens to hundreds of Euros per month and sometimes these costs are being calculated per user.

    Assessing the overall budget for deploying and maintaining automation systems, monthly fees for subscriptions are the minor part compared to the strain on the team that builds automation processes and scenarios.

    Please contact our sales team to discuss your case.